{"id":2979,"date":"2026-07-23T09:47:57","date_gmt":"2026-07-23T06:47:57","guid":{"rendered":"https:\/\/movingthecityresponsibly.gr\/i-erevna\/"},"modified":"2026-09-17T23:16:31","modified_gmt":"2026-09-17T20:16:31","slug":"the-research-findings","status":"publish","type":"page","link":"https:\/\/movingthecityresponsibly.gr\/en\/the-research-findings\/","title":{"rendered":"Research"},"content":{"rendered":"\n<div class=\"gb-container-section-l gb-element-ec254d3b\">\n<div class=\"gb-element-50da08ae\">\n<h2 class=\"gb-text gb-text-02c54149\"><strong>The Research Findings<\/strong><\/h2>\n\n\n\n<h5 class=\"gb-text gb-text-1ef8bb1d\">The study was designed and conducted by the \u201cPanos Mylonas\u201d Road Safety Institute (I.O.A.S.), using a mixed-methods approach and drawing on both qualitative and quantitative data<\/h5>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-66c9c1f3\">\n<div class=\"gb-element-a43c0998\">\n<h4 class=\"gb-text gb-text-7e3b0d50\"><strong><strong>Research Approach<\/strong><\/strong><\/h4>\n\n\n\n<p class=\"gb-text gb-text-27e6b855\">The research approach included focus groups with key stakeholder groups and a nationwide quantitative survey of 980 delivery personnel (91% of whom used motorcycles). Triangulation of the findings allowed for the drawing of reliable conclusions and the formulation of substantive recommendations. Below are the key conclusions and main findings of the study.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-0b2cb50b\">\n<h4 class=\"gb-text gb-text-391f4b0b\"><strong><strong>Key Takeaway<\/strong><\/strong><\/h4>\n\n\n\n<div class=\"gb-element-fb19442a\">\n<div class=\"gb-element-ab9a081d\">\n<h5 class=\"gb-text gb-text-8abc91d3\"><strong>Road safety is a shared responsibility across the entire delivery ecosystem.<\/strong><\/h5>\n\n\n\n<p class=\"gb-text gb-text-ebfd6247\">It is shaped not only by the delivery chain\u2014<strong>platform, merchant, courier partner and customer<\/strong>\u2014but also by the wider urban environment, including:<\/p>\n<\/div>\n\n\n\n<div class=\"gb-element-5e4f448c\">\n<div class=\"gb-element-1a598273\">\n<div class=\"gb-element-1b0ed4f6\">\n<ul style=\"font-size:18px;font-style:normal;font-weight:900\" class=\"wp-block-list has-surface-100-color has-text-color has-link-color wp-elements-1\">\n<li>Weather conditions<\/li>\n\n\n\n<li style=\"font-size:18px\">Traffic<\/li>\n\n\n\n<li>Waiting and loading areas<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"gb-element-a07c969d\">\n<ul style=\"font-size:18px;font-style:normal;font-weight:900\" class=\"wp-block-list has-surface-100-color has-text-color has-link-color wp-elements-2\">\n<li>Road infrastructure<\/li>\n\n\n\n<li>Interactions between everyone sharing public space<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div>\n<div class=\"gb-element-e1c025fc\">\n<h4 class=\"gb-text gb-text-576974ef\"><strong>Key Findings<\/strong><\/h4>\n<\/div>\n\n\n\n<div class=\"gb-element-6cd3c954\">\n<div class=\"gb-element-6b3481bc\">\n<div class=\"gb-element-d73ca112\">\n<img loading=\"lazy\" decoding=\"async\" width=\"896\" height=\"601\" class=\"gb-media-00608508\" alt=\"\" title=\"safety-equipment\" src=\"https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/safety-equipment.webp\" srcset=\"https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/safety-equipment.webp 896w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/safety-equipment-800x537.webp 800w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/safety-equipment-768x515.webp 768w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/safety-equipment-75x50.webp 75w\" sizes=\"auto, (max-width: 896px) 100vw, 896px\" \/>\n<\/div>\n\n\n\n<h4 class=\"gb-text gb-text-7eee1038\"><strong><strong>Helmet Use<\/strong><\/strong><\/h4>\n\n\n\n<h5 class=\"gb-text\"><strong>Positive<\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>98%<\/strong> of courier partners report always wearing a helmet. Helmet use has become a well-established social norm and is considered non-negotiable by courier partners.<\/p>\n\n\n\n<h5 class=\"gb-text\"><strong>The Challenge<\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">The use of other Personal Protective Equipment (PPE), such as gloves, protective trousers and boots, remains lower.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Training and awareness can help encourage broader adoption of protective equipment.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Helmet use has become the norm. Other PPE has not yet reached the same level of acceptance.<\/p>\n<\/blockquote>\n<\/div>\n\n\n\n<div class=\"gb-element-a0734afe\">\n<div class=\"gb-element-acccb6ec\">\n<img loading=\"lazy\" decoding=\"async\" width=\"896\" height=\"601\" class=\"gb-media-7706aa7f\" alt=\"\" title=\"safe-driving\" src=\"https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/safe-driving.webp\" srcset=\"https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/safe-driving.webp 896w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/safe-driving-800x537.webp 800w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/safe-driving-768x515.webp 768w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/safe-driving-75x50.webp 75w\" sizes=\"auto, (max-width: 896px) 100vw, 896px\" \/>\n<\/div>\n\n\n\n<h4 class=\"gb-text gb-text-fbebd4b4\"><strong><strong><strong>Safety Culture<\/strong><\/strong><\/strong><\/h4>\n\n\n\n<h5 class=\"gb-text\"><strong>Positive<\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">The research identified a strong safety culture and high awareness of the importance of prevention at an individual, organisational and ecosystem level.<\/p>\n\n\n\n<h5 class=\"gb-text\"><strong><strong>The Challenge<\/strong><\/strong><\/h5>\n\n\n\n<div>\n<ul class=\"wp-block-list\">\n<li>Further reduce risky behaviours.<\/li>\n\n\n\n<li>Strengthen and expand the safety culture across the entire ecosystem.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Road safety culture already exists. The priority is creating the conditions that allow safe behaviour to be consistently applied, even under pressure.<\/p>\n<\/blockquote>\n<\/div>\n\n\n\n<div class=\"gb-element-838aee07\">\n<div class=\"gb-element-17726ec1\">\n<img loading=\"lazy\" decoding=\"async\" width=\"896\" height=\"601\" class=\"gb-media-ebcaea3c\" alt=\"\" title=\"analytics-experience\" src=\"https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/analytics-experience.webp\" srcset=\"https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/analytics-experience.webp 896w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/analytics-experience-800x537.webp 800w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/analytics-experience-768x515.webp 768w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/analytics-experience-75x50.webp 75w\" sizes=\"auto, (max-width: 896px) 100vw, 896px\" \/>\n<\/div>\n\n\n\n<h4 class=\"gb-text gb-text-1a4460d7\"><strong><strong><strong><strong>Statistics vs Individual Experience<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\n<h5 class=\"gb-text\"><strong>The Positive<\/strong><\/h5>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">Road incidents are rare. <strong>99.999%<\/strong> of deliveries are completed without a reported accident.<\/p>\n\n\n\n<h5 class=\"gb-text\"><strong><strong>The Challenge<\/strong><\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">Prevention should focus not only on accidents themselves, but also on the behaviours and conditions that precede them.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Monitoring leading indicators helps identify risks before accidents occur.<\/p>\n<\/blockquote>\n<\/div>\n\n\n\n<div class=\"gb-element-897ff069\">\n<div class=\"gb-element-d3e60aac\">\n<img loading=\"lazy\" decoding=\"async\" width=\"896\" height=\"601\" class=\"gb-media-d1494e7b\" alt=\"\" title=\"hub-exhaustion\" src=\"https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/hub-exhaustion.webp\" srcset=\"https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/hub-exhaustion.webp 896w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/hub-exhaustion-800x537.webp 800w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/hub-exhaustion-768x515.webp 768w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/hub-exhaustion-75x50.webp 75w\" sizes=\"auto, (max-width: 896px) 100vw, 896px\" \/>\n<\/div>\n\n\n\n<h4 class=\"gb-text gb-text-fa1bee99\"><strong><strong><strong>Psychosocial Factors<\/strong><\/strong><\/strong><\/h4>\n\n\n\n<h5 class=\"gb-text\"><strong><strong>The Positive<\/strong><\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">Overall levels of driving stress, fatigue and workload were assessed as moderate.<\/p>\n\n\n\n<h5 class=\"gb-text\"><strong><strong>The Challenge<\/strong><\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">These factors are statistically linked to risky behaviour and road incidents, highlighting the importance of psychosocial support.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Understanding key risk factors allows interventions to be better targeted and more effective.<\/p>\n<\/blockquote>\n<\/div>\n\n\n\n<div class=\"gb-element-4d8a017f\">\n<div class=\"gb-element-bd409fb3\">\n<img loading=\"lazy\" decoding=\"async\" width=\"896\" height=\"601\" class=\"gb-media-96154d14\" alt=\"\" title=\"violence\" src=\"https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/violence.webp\" srcset=\"https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/violence.webp 896w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/violence-800x537.webp 800w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/violence-768x515.webp 768w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/violence-75x50.webp 75w\" sizes=\"auto, (max-width: 896px) 100vw, 896px\" \/>\n<\/div>\n\n\n\n<h4 class=\"gb-text gb-text-ee41cea6\"><strong><strong><strong><strong>Violence &amp; Harassment<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\n<h5 class=\"gb-text\"><strong><strong>The Positive<\/strong><\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">Incidents of violence and harassment are infrequent, while customer-related incidents are particularly rare.<\/p>\n\n\n\n<h5 class=\"gb-text\"><strong><strong>The Challenge<\/strong><\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">Although uncommon, these incidents can have a significant impact on couriers&#8217; sense of safety and driving behaviour.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Low frequency does not mean low impact.<\/p>\n<\/blockquote>\n<\/div>\n\n\n\n<div class=\"gb-element-984ec5c1\">\n<div class=\"gb-element-72a0cfba\">\n<img loading=\"lazy\" decoding=\"async\" width=\"896\" height=\"601\" class=\"gb-media-79a84d4a\" alt=\"\" title=\"reckless-delivery\" src=\"https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/reckless-delivery.webp\" srcset=\"https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/reckless-delivery.webp 896w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/reckless-delivery-800x537.webp 800w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/reckless-delivery-768x515.webp 768w, https:\/\/movingthecityresponsibly.gr\/wp-content\/uploads\/2026\/07\/reckless-delivery-75x50.webp 75w\" sizes=\"auto, (max-width: 896px) 100vw, 896px\" \/>\n<\/div>\n\n\n\n<h4 class=\"gb-text gb-text-f18d613d\"><strong><strong><strong><strong><strong>Awareness vs Responsibility<\/strong><\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\n<h5 class=\"gb-text\"><strong><strong>The Positive<\/strong><\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">All stakeholder groups recognise the importance of road safety and the need to strengthen a culture of responsible mobility<\/p>\n\n\n\n<h5 class=\"gb-text\"><strong><strong>The Challenge<\/strong><\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">The next step is translating awareness into action, with every stakeholder taking responsibility and contributing to safer mobility.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">The public closely observes courier behaviour while also expecting fast deliveries. Creating a safer delivery ecosystem requires shared responsibility from everyone involved.<\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The Research Findings The study was designed and conducted by the \u201cPanos Mylonas\u201d Road Safety Institute (I.O.A.S.), using a mixed-methods approach and drawing on both qualitative and quantitative data Research Approach The research approach included focus groups with key stakeholder groups and a nationwide quantitative survey of 980 delivery personnel (91% of whom used motorcycles). &#8230; <a title=\"Research\" class=\"read-more\" href=\"https:\/\/movingthecityresponsibly.gr\/en\/the-research-findings\/\" aria-label=\"Read more about Research\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2979","page","type-page","status-publish"],"acf":[],"_links":{"self":[{"href":"https:\/\/movingthecityresponsibly.gr\/en\/wp-json\/wp\/v2\/pages\/2979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/movingthecityresponsibly.gr\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/movingthecityresponsibly.gr\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/movingthecityresponsibly.gr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/movingthecityresponsibly.gr\/en\/wp-json\/wp\/v2\/comments?post=2979"}],"version-history":[{"count":2,"href":"https:\/\/movingthecityresponsibly.gr\/en\/wp-json\/wp\/v2\/pages\/2979\/revisions"}],"predecessor-version":[{"id":2985,"href":"https:\/\/movingthecityresponsibly.gr\/en\/wp-json\/wp\/v2\/pages\/2979\/revisions\/2985"}],"wp:attachment":[{"href":"https:\/\/movingthecityresponsibly.gr\/en\/wp-json\/wp\/v2\/media?parent=2979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}